Honeywell is a Fortune 100 company that has mostly been in the B2B market space. With the launch of their Air Purifiers they have now ventured into the B2C communication space. On starting work on the business we realised that people were not really aware of the grand legacy that Honeywell had. It had been behind some of the most pioneering technologies ever starting from helping place the first man on the moon to creating Green Jet Fuel.
So after all our brainstorming sessions by our think tank we came up with a solution where we created an interactive webpage which talks about all the categories in which Honeywell works in and quite literally showcased the fact that Honeywell technology was there all around us wherever we might be in the world. We call it "All Around".